Indira Sharma, a woman of substance is a true embodiment of what her name Indira means-‘Splendid’. She is a Graphic Designer not just by her profession but it is her passion too. Creativity of hues, designs, abstracts enthuse her……Giving a picture to words, giving an image to expressions and thoughts are her forte.
With 20 years of experience in this profession spanning across touch points like Web, Mobile, GUI and Print Media, her creativity and strategy helps her to facilitate logical user centric and innovative thinking in new business development and ultimately leads it to a visionary execution.
After her graduation from Delhi University, Indira did her Diploma in Commercial Art and PG Diploma in Media and Public Relation. Then it was no looking back. Armed with her degree and conviction, she worked in many companies and organizations with National and International repute in various capacities. She gained experience in Publication house, Graphic Studios and Computer Software companies with various kinds of job profiles and work experience.
Investopedia defines Entrepreneur as “An individual who, rather than working as an employee, runs a small business and assumes all the risks and rewards of a given business venture, idea, or good or service offered for sale. The entrepreneur is commonly seen as a business leader and innovator of new ideas and business processes.”
Yes……an entrepreneur in a true sense is an innovator with a determination to achieve. An entrepreneur has the essential skills to initiate new ideas in the market, create goods, provide services and overcomes several challenges and obstacles to convert the venture into a profit.
Entrepreneur and Economic Development
Entrepreneurs create new businesses and provide path breaking contributions for services and products. Many a times an entrepreneurial venture can help develop associated industries too.
An entrepreneur creates social change. Many a times the products or services break away from the traditional and existing systems or technologies. Creation of a product or offering of services which are new and innovative shall bring about social change in the society.
Successful entrepreneurial ventures invest in community development too. As any business organization, entrepreneurs invest in social responsibility of the community or area they are living in.
Entrepreneurs create employment opportunities, start a cycle of community involvement, and empower artisans or local skills.
GharSeNaukri(GSN) – An Interface for Companies and Entrepreneurs
GharSeNaukri as a portal empowers and promotes entrepreneurs who have their own ventures and want to showcase their skills or products to have a client base. The portal provides an exciting opportunity to all Home Based Aspirants Entrepreneurs, Established Entrepreneurs, Momprenuers to start earning by selling their products and services.
The second type of entrepreneurs we promote are women who would like to shoulder ventures of companies and organizations.
How GharSeNaukri Works
GSN has tie up with major leading companies who want to initiate and give opportunities to women on entrepreneurial ventures. Companies like Anand Rathi, Flintobox, Petoo.in, Ozivia, CueMath, Skyvalue, Metamorf , Baby Destination have partnered with GSN to provide entrepreneurial ventures to women. Providing such opportunities does not only pertain to economic empowerment but the company too fulfills its obligation and social responsibility towards the nation’s development. As Former UN Secretary General Kofi Anan has said “There is no tool for development more effective than the empowerment of women.”
Thus, it is time now for companies or organizations to explore possibilities of offering entrepreneurial ventures to the vast populace of women who possess the expertise and skills and just require the window of opportunity to fulfil their aspirations, realize their dreams and fly high….You as an employer….. As a company have the power to do it….Let’s Do it Together!
Can we have a planet 50-50 by 2030 or does it sound very utopian? Does it not sound ludicrous when we still discuss gender equality in this modern age? Don’t we feel embarrassed when we still grapple for equal opportunities for men and women? India is a nation whose Continue reading “Let’s Step It Up ……for Gender Equality”
Urban Ladder is a leading online furniture company that aims to provide a curated destination for home solutions, to help the Urban Indian build well-furnished, beautiful homes. It offers a range of new and traditional furniture.
‘Petoo’ is a unique concept in restaurants at Bangalore. Petoo wants to popularize Indian food, make it accessible and market it in neatly packed boxes with on time delivery to customers. It is an innovation to bring into vogue healthy home cooked Indian delicacies. Continue reading “Looking to Start Your Entrepreneurial Journey”
Indian women are an embodiment of strength and perseverance. Women have achieved several prominent positions, defied traditional norms, overcome barriers to for an equitable access to employment and entrepreneurial opportunities. Despite challenges, and many a time the transition from policies to effective implementation of women centric laws to enable women to be economically empowered remaining ineffective, women have rose against these drawbacks and evolved as a symbol of change.
There exists a host of agencies in India both at the centre and state level to promote women entrepreneurship in India. Federation of Indian Women Entrepreneurs (FIWE), Small Industries Development Bank of India (SIDBI), Khadi and Village Industries Commission (KVIC), Micro, Small and Medium Enterprises Development Organization (MSME-DO), National Bank for Agriculture and Rural Development (NABARD) and International Centre for Entrepreneurship and Career Development (ICECD) all have segments of policies to cater to women entrepreneurs. Besides these, India has several promotional and regulatory policies which provide a blue print to assist women led enterprises. Continue reading “Women Entrepreneurs – Weaving A Change”
GharSeNaukri (GSN) is a unique career portal to empower competent women professionals and be engaged in diverse workforce. It is our strong belief that women have the capability to balance home and work but the correct meaningful opportunities have to be provided. This distinctive career portal resolutely offers women with variety of choices with the vision to bridge the disparities and empower the capable efficient women workforce from various fields of expertise. GharSeNaukri offers flexible working options because it is an essential parameter to enhance employment across socio- gender demographics and reduce barriers which prevent women from entering or remaining in work.
GharSeNaukri.com – Building Stronger Relations for a Woman.
Classical economists or development experts will generally opine that Start-ups are initiated primarily with the motive to earn profit. Over the years big and established business houses are focusing on Corporate Social Responsibility. Philanthropy or charities are promoted by successful business families. Thus championing a societal goal is a typical business strategy and many a time it opens up avenues for new business profits. The contribution of all types of businesses is highly appreciative, their concern to promote societal goals is admirable….but there are a few social enterprises which work dedicatedly to fulfil their social mission and are in complete synergy with the commercial demands.
A career portal for women, who want to work from home or be an entrepreneur, is a big challenge in itself……there is a mission behind its core objective – women emancipation, however within the self drawn margins by women themselves. There has to be a platform which offers opportunities galore and embody the belief that how much of work hours a woman wants to put in is a matter of her choice. It respects that ‘the choice’ made by a woman is the first step of empowerment. Economic independence of women is a major factor for empowering women. A community network for women…with dash of difference is the requirement of the day. This is what GharSeNaukri stands for.
According to a report by Forbes, 24% women are part of the workforce in India. But only 5% of these reach the top layer as compared to a global average of 20%. The major contributing factors being child care and very recent studies reveal that a large population of working women are leaving jobs for the eldercare too. On one hand it reveals a significant debatable issue of our child care and elder care policies/services accessible to them, and on the other exposes the bitter reality that leaving a job is not just a loss for the woman but also to the organization which has invested in her.
We thus need to create an enabling environment of inclusion. Companies, businesses, organizations too are changing their recruitment profile and hiring professionals on short term or part time basis. This is a revolution which enables both professionals to utilize their expertise and organizations to fulfil their employee requirement without having to invest much. This revolution is channelized by the platform of GharSeNaukri – a perfect interface for employers and professionals. GSN has started a change…..be a part of its journey which is going to be a rewarding experience.
Is it true that policy on women empowerment is only on papers? Is it a bitter reality that though women are an integral part of the social structure, yet her health, nutrition, economic equality is hardly a priority in the Indian society? If data speaks…then the situation is alarming! Do the majority of Indian women have access to equal opportunities of work? Unfortunately….a big NO! Women emancipation or equal opportunities for women in workforce is considered as one of the parameters of economic growth of a nation.
International Labour Organization states that between 2004 to 2011, Indian economy grew at a healthy average of 7%, yet India witnessed a decline in female labour participation from 35% to 25%. This raises the question of why the decline?….In urban areas we witness a lot of women belonging to various economic strata moving out of the houses to earn a living! So why we as a nation fair so poorly with Bangladesh and Indonesia when it comes to women economic empowerment?
World Bank states that there are 217 million missing women in India’s workforce and India has one of the worst gender gaps in labour force participation. Are these data real? Do these figures really matter in a normal Indian household? Is increase in women workforce really a sign of women emancipation? Modern urban woman, though perhaps not the majority, enjoy access to opportunities of various types – internet, social life, community bonding…..but here what matter is the realization that the appalling women labour force participation in India is a structural problem – social roles, family responsibilities….and the list goes on! Every woman has to understand her responsibility and realize that making her aspirations come true, is reflection of her true self!